Gig Economy: Workforce Attraction, Adaption, and Adoption

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With the continued growth and economic impact of the gig economy, there’s no doubt it has become a disruptor to traditional employment trends. When the term “gig economy” was coined in 2009 by journalist Tina Brown, she reported that this trend involved “workers pursuing ‘a bunch of free-floating projects, consultancies, and part-time bits and pieces’ while they transacted in a digital marketplace.” Fast-forward to the present day, and the gig economy is an employment sector to be reckoned with.

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