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Key Takeaways:
The organization’s branding, including its website, plays a crucial role in attracting military talent, and a cohesive messaging strategy is essential. To prioritize veteran hiring, companies should initiate internal changes, assess their DEIB strategies, and authentically communicate their commitment to being military-friendly through various channels, including career sites, job descriptions, and social media. Companies should create content denoting military inclusiveness to create an inviting environment for veteran job seekers, ensuring a positive candidate experience with the company.