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Recruitment marketers were abuzz last week when someone at Recruitics, the programmatic job advertising company, announced that Google for Jobs is ending its Alpha program that was testing paid job ads within Google for Jobs results. Google has been working with a handful of job marketing agencies to see what they could do around PPC for job listings.
Industry pundits have been touting paid ads for more than a year but I was always skeptical this initiative would ever launch.
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