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I tell all new job board owners that they should be a content machine in their first year of existence. Content drives traffic if you do it right and there is no better example than a new job board I just discovered. Its’s called OysterLink and it targets the restaurant and hospitality space.
Shoutout to my advertiser JBoard.io who did the interview on their Youtube channel. I summarized the video below but give it a watch. They built an informational site that brought in 280k monthly visitors. That’s what I call crushing it! And they are about to turn on monetization in 2025. Their site is custom built.