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Can You Really Create Demand for Staffing Services?
Let’s be honest. Staffing sales isn’t getting easier.
Temporary jobs make up just 2% of non-farm employment in the U.S. That’s a razor-thin slice of the labor market—and with 25,000 staffing companies all fighting for that same piece of the pie, winning clients has become brutally competitive.
You’re doing more outreach, sending more emails, jumping on more cold calls—just to stay in the same place.
And even when you land a conversation, you’re hearing the same hesitations:
- “We’ve got a hiring freeze right now.”
- “We’re just not using staffing right now.”
- “We’re trying to do it all internally.”
So how do you break through in staffing?
How do you create demand for staffing services when clients are reluctant, budgets are tight, and economic uncertainty has people paralyzed by indecision?
That’s exactly what we’re tackling in our upcoming webinar:
Demand Generation: Can You Really Create Demand for Staffing Services?
Thursday, April 17, 2025 | 2:00 PM ET
Register now »
We’re building this demand gen conversation around YOU.
When you register, you can submit your biggest, toughest questions about demand generation:
- What’s tripping up your sales team right now?
- What demand generation tactics have fallen flat?
- What’s the one thing you wish a prospect would understand about the value of staffing?
We’ll crowdsource the best of those questions and tackle them live during the session.
This isn’t just theory.
We’ve gathered four of the staffing industry’s most experienced sales and marketing leaders:
- David Searns – Co-CEO of Haley Marketing
- Dan Mori – President of Employment Solutions
- Tom Erb – President of Tallann Resources
- Mark Winter – CEO of WinSource Group
Together, we’ve worked with hundreds of staffing firms—helping them land profitable accounts, scale revenue, and navigate the toughest markets this industry has seen. And we’re not holding back.
This will be a real conversation. Candid. Tactical. Honest.
And it’s 100% free.
Here’s what you’ll learn:
- What “demand generation” really means in staffing—and why it’s so hard to do in today’s economy.
- How digital transformation, AI, and a frozen economy are changing the rules of the game.
- What used to drive demand—and what does now.
- How to position staffing as a strategic solution: to control labor costs, improve productivity, manage risk, and seize new opportunities.
- Tactical ideas your sales team can act on right away.
- The mindset shifts needed to sell smarter—and stand out from the competition.
And here’s the kicker:
While only 2% of U.S. jobs today are temp roles, some studies project that up to 10% could be. That’s a 5X opportunity for staffing firms!
But that future won’t happen by accident. It starts with educating employers, shifting the conversation, and—yes—generating demand.
Join us live. Ask your toughest questions. Get real answers.
We want to hear from you. Submit your toughest demand gen challenges when you register, and we’ll do our best to tackle them live on the webinar.
Let’s dig into what it really takes to create demand for staffing—and how you can grow, even in this market.
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The post Demand Generation: Can You Really Create Demand for Staffing Services? appeared first on Haley Marketing Group.
