Upwork Inc. (Nasdaq: UPWK), today announced the launch of Lifted, a wholly owned subsidiary purpose-built to serve enterprise clients with a unified solution that combines talent sourcing, contracting, and workforce management across every type of contingent work. By expanding its business offerings to meet the full range of contingent hiring needs across every classification and contract type, Upwork Inc. is advancing its leadership in providing the infrastructure for flexible work in the AI era.
“Our clients have been asking for comprehensive ways to engage the highly skilled talent on Upwork for their full spectrum of contingent workforce needs, beyond independent contractor relationships,” said Hayden Brown, president and CEO of Upwork Inc. “Now we can. Legacy providers have forced businesses to choose between flexibility and compliance, speed and scale, or digital ease and enterprise rigor. With Lifted, these trade-offs are a thing of the past. Customers get unparalleled value from a digitally native, fully flexible contingent work solution that integrates into their existing ecosystems..”
“Large-scale organizations are navigating increasingly complex workforce models, but the infrastructure to manage that complexity simply hasn’t kept up with requirements and expectations,” said Ernesto Lamaina, general manager of Lifted. “We created Lifted to address this challenge head-on. Our solution isn’t just another staffing vendor or employer of record. It offers the industry’s only tech-enabled platform with the visibility, compliance, and control companies need to scale their contingent workforces across borders, classifications, and procurement models. With Lifted, we’re redefining what it means to power the modern contingent workforce.”
Lifted is built for compliance-driven, complex enterprise use cases. This includes a contract- and country-agnostic platform that unifies sourcing and management of independent contractors, agent of record (AOR), employer of record (EOR), staff augmentation, and statement of work (SOW) engagements. Lifted integrates seamlessly into customers’ existing contingent workforce programs by partnering with managed service providers (MSPs) and vendor management systems (VMS). Lifted delivers global, automated classification backed by experts and payment infrastructure that supports every contingent workforce model.
Lifted’s capabilities are underpinned by its previously announced acquisitions of Bubty, a modular workforce management platform, and Ascen, a digitally native solution for W-2 compliance and employment. Bubty provides the flexible infrastructure enterprises need to manage a wide range of engagement models in one place, while Ascen enables fast, compliant hiring across global markets. With access to the Upwork Marketplace’s unmatched talent pool, including more than 250,000 AI experts globally, Lifted gives enterprises the technology, talent, and scale to manage their extended workforces efficiently and effectively.
