Adzuna Acquires Leading Social Recruitment Platform Seiza

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Adzuna, the global job search engine, today announced the acquisition of Seiza, a market leader in social media recruitment advertising.

Founded in 2010, Seiza has transformed the way employers connect with jobseekers by leveraging the power of social media recruiting. Alarmingly, while nearly 80% of companies already struggle to find talent with the right skill sets, the frontline sector faces an additional challenge of high turnover rates, with 50% of hourly workers resigning in the first 120 days – underscoring the critical need for more effective recruitment solutions. 

Through highly targeted campaigns on social media platforms including Facebook, Instagram, Snapchat, and TikTok, Seiza engages and converts over four billion passive candidates worldwide, of which 80% are typically unreachable through traditional job boards. To help employers hire smarter and faster, Seiza’s recruitment platform streamlines high-volume hiring by automating essential recruitment tasks and offering seamless applicant tracking systems (ATS) integration, resulting in a 65% reduction in time-to-fill and a 50% decrease in candidate processing. Seiza is entrusted by over 400 clients, including global brands like McDonald’s, Sysco, Ecolab, and Veolia,

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