Glassdoor Launches Diversity & Inclusion Products

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MILL VALLEY, Calif., Oct. 1, 2020 /PRNewswire/ — Glassdoor, the worldwide leader on insights about jobs and companies, today launched new product features that deliver greater transparency into the current state of diversity, equity and inclusion within companies. These new product features come as 3 in 4 (76%) job seekers and employees today report that a diverse workforce is an important factor when evaluating companies and job offers1. These features are part of Glassdoor’s public commitment to leveraging its product and resources to help achieve equity in and out of the workplace.

According to a new Glassdoor survey conducted by The Harris Poll, job seekers and employees report that disparities still exist within companies with respect to experiences with and perceptions of diversity, equity and inclusion in the workplace. Job seekers and employees also say they want to work at companies that truly value diversity and inclusion as part of their culture. The survey shows that nearly half of Black (47%) and Hispanic (49%) job seekers and employees have quit a job after witnessing or experiencing discrimination at work, significantly higher than white (38%) job seekers and employees. In addition, nearly 1 in 3 (32%) job seekers and employees today say they would not apply to a job at a company where there is a lack of diversity among its workforce. This is significantly higher for Black job seekers and employees (41%) when compared to white job seekers and employees (30%).

“Job seekers and employees today really care about equity, and for too long they’ve lacked access to the information needed to make informed decisions about the companies that are, or are not,  truly inclusive,” said Glassdoor Chief Executive Officer Christian Sutherland-Wong. “We have a responsibility as a platform and employer to bridge the information gap that’s blocking the path to equity in and out of the workplace. By increasing transparency around diversity and inclusion within companies, we can help create more equitable companies and a more equitable society too.”

Diversity & Inclusion Tools Deliver Valuable Insights for Job Seekers, Employees

To help people better understand the current state of diversity, equity and inclusion at a company, Glassdoor has introduced three new product features, including:

  • Diversity & Inclusion Rating: The “Diversity & Inclusion Rating” is Glassdoor’s sixth and newest workplace factor rating empowering employees to rate how satisfied they are with diversity and inclusion at their current or former company, based on a 5-point scale2. The rating will appear alongside the five existing workplace factor ratings3. While the product was in stealth mode, employees across 12 companies started to rate their satisfaction with their company’s Diversity & Inclusion (D&I). So far, Salesforce has the highest D&I rating among this group according to its employees, with a 4.6 rating4. Other companies currently rated in terms of their employee satisfaction with D&I include:
  • Employees & Job Seekers Can Now Voluntarily Share Demographic Information: Glassdoor now enables U.S.-based employees and job seekers to voluntarily and anonymously share their demographic information to help others determine whether a company is actually delivering on its diversity and inclusion commitments. Glassdoor users can now also provide information regarding their race and ethnicity, gender identity, sexual orientation, disability status, parental status and more, all of which can be shared anonymously through their Glassdoor user profile. Glassdoor will soon display company ratings, workplace factor ratings, salary reports and more, broken out by specific groups at specific companies. This information will equip employers with further data and insights to create and sustain more equitable workplaces. As Glassdoor is committed to protecting the anonymity and privacy of our users, sharing demographic information with Glassdoor will be optional and displayed anonymously.
  • Diversity FAQ Across Companies: Glassdoor is also debuting a new Company FAQ resource, offering a list of the most popular questions job seekers ask about companies, including a section dedicated to diversity and inclusion. Responses to the FAQs are taken from the employee reviews appearing on Glassdoor. The tool provides easier access to relevant reviews about D&I at specific companies.

“There is immense power in the collective voice as a means for change. By inviting employees and job seekers to anonymously share their experiences on Glassdoor, we are helping millions navigate their careers and encouraging others to share their opinions without fear of retaliation,” said Annie Pearl, Glassdoor Chief Product Officer. “By providing this next level of transparency on Glassdoor, we’re also helping employers and employees alike stay accountable and committed to creating better, more equitable workplaces. Everyone deserves the opportunity to thrive in the workplace.”

Employer Resources Better Showcase D&I Programs, Commitments & Goals

Today’s job seekers want to know what potential employers are doing, not just saying, to create more diverse and inclusive workplaces. According to the Glassdoor survey, 63% of job seekers and employees say their employer should be doing more to increase the diversity of its workforce. But, significantly more Black and Hispanic job seekers and employees feel this way (71% and 72% respectively) than white job seekers and employees (58%).

To helpGlassdoor launched new tools for employers to share their company commitments, programs and goals for building more diverse and equitable workplaces. The tools include a dedicated section on their Glassdoor profile to highlight programs, initiatives, and strategies on how they are improving diversity and inclusion at their company. The section enables employers to publish current workforce employee demographic information, giving job seekers transparency into what a company’s employee population really looks like. In addition, employers have a section to publish their specific goals for improving company diversity and inclusion by a specific year. Already, several companies such as AmazoneBayFacebook and Visa have begun publishing their programs, initiatives and goals on Glassdoor. 

FULL SURVEY RESULTS, VIDEO, IMAGES + INTERVIEWS: Images of the new tools are available upon request. Check out this behind-the-scenes video on the creation of the new tools along with the full Glassdoor survey results on diversity and inclusion within the workplace. For more information, email

GLASSDOOR’S DIVERSITY & INCLUSION COMMITMENT: At Glassdoor, we understand that advocating for change in the world, including with these new tools, starts with change at our own company as well. To see how we’re taking action to improve diversity, equity and inclusion at Glassdoor, please see this statement of action from our CEO, Christian Sutherland-Wong, and Glassdoor’s inaugural Diversity & Inclusion Transparency report  from our Chief People Officer, Carina Cortez, both published in July 2020. You can see more on Glassdoor’s own profile on Glassdoor, too.

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