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Peter Askew, the founder of the highly successful RanchWork.com, is launching a new niche job board called Zoo Jobs—and the strategy behind it mirrors the success he’s already achieved in the ranching industry.
From Ranch Work to Zoo Jobs
Peter has been building RanchWork since 1998 (though he adopted it about 13-14 years ago from a friend). The site has grown into a powerhouse, attracting over 1.3 million unique visits annually, with more than 80% of traffic coming from mobile devices and over 50% from direct visitors who bookmark the site and return regularly.
With that success under
