Neuvoo to rebrand as Talent.com

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Breaking: Job aggregator Neuvoo, the notoriously hard to pronounce brand has acquired the talent.com domain and will rebrand as first reported by the Chad&Cheese podcast.

This is one of the smartest moves ever in terms of a rebrand. The domain brings instant brand recognition and is much easier to promote from a marketing perspective. They apparently paid over 1 million for the domain.

This move is further proof of Neuvoo’s aim to play with the Indeeds of the world. The job wars just got a little more interesting.

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