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Programmatic job advertising automates ad placement, using real-time bidding, and integrating data for targeted job ads. Companies see 33% better applicant quality and 23% lower cost per hire through precise candidate targeting.
Key Takeaways:
Integrating multiple data sources allows programmatic platforms to deliver highly targeted campaigns that yield measurable results. Using programmatic platforms, companies see significant cost savings compared to traditional advertising methods. Companies utilizing programmatic advertising have seen significant increases in applicant quality and cost per hire.
