As gig workers become more common, how can HR meet their financial needs?

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As inflation remains high and economic concerns persist, financial struggles are hitting workers across industries and job levels—but one talent pool may be facing particularly challenging times, necessitating strategic involvement from HR, experts say. Gig workers and other nontraditional talent make up an increasing share of the American workforce, but they are often left without the traditional financial supports full-time employees can access.

A new report from career website Zety found that 88% of gig workers have had to take on more jobs to make ends meet, while almost half say their biggest worry is lacking access to such traditional benefits as healthcare and retirement saving. Nearly a quarter are concerned about not making enough money to meet their basic needs.

More gig workers—with more stress

The rise of gig work isn’t new—but it’s also become so pervasive that HR can no longer approach the model as a temporary trend.

American workers’ interest in nontraditional work is “multi-faceted,” says Matt Bahl, vice president, market lead, workplace financial health at nonprofit financial services consultancy Financial Health Network.

Some appreciate the inherent flexibility of such work, a factor that has likely driven significant growth in this market since the start of the

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