5 Strategies To Attract Top Talent in a Competitive Job Market

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Technology can serve as a wonderful recruiting tool, helping you distribute job descriptions and collect resumes, but it is typically about finding, not attracting talent. Wouldn’t it be great if candidates were seeking you out, instead of the other way around?

Attracting qualified job seekers has become a significant challenge for many companies. With a widening skills gap, the demand for highly skilled professionals currently exceeds the supply. According to a recent survey by the ManpowerGroup, 75% of employers report having issues with filling positions, a number that has grown from even just a couple of years ago. As businesses work to find top talent for their open positions, they should spend some time thinking about how to attract candidates. This requires some innovative and strategic planning to ensure they don’t lose the best talent to the competition. What can you do to entice job seekers to apply to your company when the market is so competitive? Read on!

Be a Top Talent Magnet

Here are five strategies that can help you attract great candidates in a competitive job market. We have even included some real-world examples of companies that are successfully implementing them.

1. Develop a Strong Employer

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