Inside Mattel’s playbook for leading AI-driven workplace change

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Leading change in today’s workplace is no easy task, especially when employees come from multiple generations, expectations are changing and technology advances faster than many teams can follow. For HR professionals, staying ahead involves more than just managing processes—it requires guiding employees through change, encouraging learning and fostering a culture that welcomes experimentation.

These challenges were highlighted in a recent AsiaHRM survey conducted between August and September 2025, which interviewed 70 leading organizations in Hong Kong. About 45% of respondents employed 1,000-5,000 employees, and insights were gathered from CHROs and HR Directors. The survey identified AI adoption, talent recruitment and retention, optimizing HR value with limited resources, succession planning, multi-generational collaboration and change management as the primary challenges facing HR leaders in Hong Kong this year.

The survey also found that while over 60% of organizations are exploring AI to reduce workloads, only 35% are confident in their HR teams’ technological capabilities. Employees are increasingly concerned about ethics, data privacy and resistance to change, highlighting that the real challenge lies not in the technology itself but in managing people through the change, as AsiaHRM Founder Rita Tsui noted.

In the latest Asia HR Leaders Live Series, a LinkedIn Live Series organised

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