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What is the TCPA and Why Should Recruiters Care?
The TCPA prohibits the use of automated telephone dialing systems (ATDS) and artificial or prerecorded voices when making calls or sending text messages to consumers unless you have their express consent. For recruiting agencies, this means obtaining consent before sending text messages for client outreach, or to candidates for marketing purposes, job alerts, and so on.
Violating the TCPA can be expensive. Penalties range from $500 to $1,500 per violation, so a single text message campaign sent to thousands of recipients without proper consent could result in millions of
