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In the wake of the pandemic, companies were pushed into rapid digital transformation—ushering in a flood of new tools designed to support remote and hybrid workforces. But this digital acceleration came at a cost: employee burnout. In response, HR leaders began partnering more closely with IT and tech providers to streamline communication, ease cognitive overload and help teams stay productive under growing pressure.
At the heart of the problem was the constant barrage of emails, pings and alerts, all compounded by the ubiquity of smartphones. In response, digital wellness apps and mental health campaigns gained traction. Yet many missed the mark. This struggle to tame digital overload paved the way for the rise of employee experience platforms (EXPs). Platforms like ServiceNow emerged as early pioneers, creating unified environments where employees could access communications, resources and tools in one seamless interface.
Tech giants such as Microsoft and Meta quickly entered the scene, propelling the idea of an employee experience industry forward. These platforms grew indispensable for organizations navigating increasingly complex, distributed workforces, as they span diverse locations, job functions and cultures. As a result, enterprise heavyweights like SAP SuccessFactors, Oracle, Workday and Microsoft embedded EX functionality into their ecosystems. Microsoft Viva,